The Indian government’s recent initiative, ‘Digital India’, could usher in the dawn of a new era in getting the nation online. It envisions connecting the people of the country with a vast high-speed network. Given the enormous reach of such a network, business houses simply must leverage it in their marketing endeavors. Such a move calls for a deviation from conventional marketing strategies in favor of charting out new ones better suited to the ever changing digital marketing landscape.
The Co-founders of White Rivers Digital (WRD)—Shrenik Gandhi and Mitesh Kothari—had a strong belief from the beginning that as internet technologies evolve, online content, design and social media technologies will be the vital elements of marketing, going forward. WRD was incepted in the year 2012, aiming to provide holistic digital marketing services with a strong focus on return on investment for brands.
Right from collecting requirements from the client to developing content, design and underlying technology, White Rivers Digital works tirelessly in establishing brand identity in the targeted market segment
The company’s name—White Rivers Digital—signifies its core values as envisioned by its founders. The color white, known to contain all colors within it, signifies the company’s ability to absorb the principles that guide a client’s business to ensure they remain at the core of all marketing efforts. ‘Rivers’ reflects the company’s steadfast resolve to forge new paths and grow endlessly. Armed with their guiding strategies and a strong belief in their ability to provide differentiated digital marketing services, the duo commenced operations in Mumbai while catering to brands across the nation while also serving clients in United States & Middle East.
Having worked with likes of Future Group in retail to Global Saga Leshaco in specialized logistics, WRD's team has developed skill set and experience to handle cross vertical clientele. Intact, founders attribute their success and awards to their team and problem solving approach.
WRD’s services cater to an entire gamut of Online Marketing needs, encompassing end to end e-commerce consultancy, digital media buying and
lead generation, Social Media Marketing, Brand Crisis Management, Website Designing & Development, Mobile Marketing, Brand Identity Creation and search engine optimization. Right from collecting requirements from the client to developing content, design and underlying technology, the company works tirelessly in establishing brand identity in the targeted market segment.The organization also facilitates market research that enables online sales, integration, market understanding, creating & managing delivery platform, stabilizing and helping sales enablement. With its cost effective and quantifiable results, it helps clients start a digital marketing campaign, and guides them with innovative strategies.
With their extensive knowledge in serving Indian & global markets, WRD’s team, works out path-breaking marketing strategies for its clients. They cater to both B2B as well as B2C clients with varying requirements, such as
- Clients non-existent on social media looking to establish a digital presence
- Corporates with an existing digital presence unable to generate quantifiable returns or clients with a healthy digital presence in need of innovation to take things to the next level.
Awarded 'Top 50 digital marketing consultants in Asia' both the founders have pushed the organization to a double digit revenue growth year-on-year while continuously garnering praises from their clientele.
Future for WRD holds expansion in mobile technology space and an aim to become a tech-centered full scale advertising solutions company. A pioneer of digital marketing in India, WRD remains true to its core founding values and marking competencies that have brought it its success, team now looks forward to international expansion.