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Crow\'s Nest : A Ground-Breaking Assistance in Digital Marketing

While going through the news feeds or chatting with friends on social media, we often come across advertisements displaying on the right side of the screen. Even pop-up ads on computer screens often divert us to check out the respective websites. Be it a matrimonial site or an online shopping zone or a brand offering discounts, the human eye never fails to get distracted with lucrative offers. This human trait has encouraged entrepreneurs through years in building diverse marketing strategies for promoting their brands. However, be it a distraction or an attraction – the word “Marketing” has been highly influential in modern times and has always helped brands...