f you want to be at the forefront of digital, you need to be innovating all the time and be aware of what is trending. This statement exactly depicts the spirit of the New Delhi based Digital PR agency firm, Channel PR. In a world where perception is a synonym to reality, it’s increasingly important to bridge the gap between the two. It does not only ask for perception management alone but also calls for reality checks by individuals & institutions. Understanding this core essence, and noting that a public relations agency not only enhances or manages belief but is also a communication counsellor that brings reality as close to the applauded perception, Channel PR came into existence. Fortifying Public Relations as the strategic tool in the conveyance gamut based on long-term goals with managing their credence, the company surfaced with the idea to strategically meet the business objectives of the clients and help them reach the zenith of credibility & epitome of reputation through innovative & creative strategies.
Led by veterans in the field of Media & Communication Studies with cumulated experience of over more than a decade, Channel PR aims to focus & undertake all the communications of an organization with benefitting them from entire the spectrum of PR activities. Instituting a full-service digital marketing body called ‘Channel Digital’, Vrinda Mathur, Director, and Channel PR says, “We came up with Channel Digital to pace with the revolutionized advertising methodologies and bring in a wind of change in the PR section. We have been able to create many path-breaking instances with impacting programs.”
Strategy, Planning & Execution - Accomplished Offerings
Started off as a PR firm that later on developed to be a full service vertical, the company intends to develop interactive PR strategies that are indicative to assist the clients business for
achieving real & qualitative results. Strengthening Public Relations as a tool for strong brand development, the company excels in Strategy, Planning & Execution. Captivating ‘Strategy based Advocacy & Public Relations’ as its lifeline, the innovative integrated communication approach of Channel PR includes environment scanning, research & analytics, perception mapping, strategic image output that enables offerings such as media relations & advocacy, crisis communications, media innovations, industry & government regulations, digital online platform, gimmick PR, value-neutral proposition and value-added services.
Delhi headquartered Channel PR with offices in Mumbai, Bangalore & Kolkata is recognized to be one of the fastest growing PR agencies with impeccable service standards
Having each tool synchronized to the central strategy, Vrinda avers, “We make sure to have bottom line impacts in the long, mid & short term. Our strategy & tactics are directly proportionate to clients need. Offering world-class service at a competitive pricing we also aspire to score even more than the global competitors.”
Emerges to be Known as a firm with Innovative PR Campaigns
Delhi headquartered Channel PR with offices in Mumbai, Bangalore & Kolkata is recognized to be one of the fastest growing PR agencies with impeccable service standards. The company has worked for Greenpeace International, Seeds India, Climate Satyagraha Campaign for Copenhagen Summit, Encyclopaedia Britannica, & others along with rendering its services across Infrastructure, Retail, Tourism & others and has tie-ups with various professionals to cater its tier 1, 2 & 3 cities client. Capacitating a proactive approach that delivers output driven by the quality benchmark &generating RoI for the clients business, Channel PR has grown immensely since inception. Initiating its presence in Germany & Mauritius, Vrinda concludes, “We want to become a 10 Crore company in near future while delivering creative strategies and solutions. Focussing majorly on aggressive client development we also want to be known as a reputed PR firm with innovative PR campaigns.”