Unipro Education: Digital Marketing Simplified for the Education Sector

CIO Vendor In the era where digitalisation has transformed everyone’s life, the growth of digital integration in the education sector has not yet witnessed remarkable transformations. Lack of efficient digital media companies and an understanding among people about the technology are two major factors that have kept the education sector from reaping the benefits of digitalisation. Having realised the dire need for digital solutions in the education industry, Vivek Sharma a long with two other technology enthusiasts - Ankit Khare and Kunal Prajapati founded Unipro Education in 2012.

The company which commenced exclusively to focus on the education sector has a whole gamut of services and solutions for the sector. Speaking about the motive behind the inception of the company, one of the founding members of the company, Ankit Khare says “We started the agency with a clear focus to help education institutes reach out to their target audience (students) without media wastage which happens a lot on other mediums like print, television and outdoor.”

The company combines an unparalleled understanding of the education sector and rich expertise in digital solutions providing services from websites to its applications. Search engine marketing, search engine optimization, social media marketing, display advertising, mobile advertising and creative solutions are just some of the solutions offered at Unipro. “We also provide customized solutions through unique products like our lead management system, content management system for client websites, and student online application platforms,” elucidates Ankit.
Apart from this, the experts at Unipro are currently working on a mobile application to help institutes to bridge the communication gap between prospective students, current students, and alumni, helping to engage all of them under one platform. The company also ensures timely results to its clients and provides maximum return on their investments. Simultaneously, the company analyses client’s requirements rationally and renders customised and cutting-edge digital marketing solutions to help them to achieve their targets and accelerates their overall growth rate.

Unipro combines an unparalleled understanding of the education sector and rich expertise in digital solutions providing services from websites to its applications

When Unipro commenced its journey as a digital marketing company equipped with experts in media and education sector, the understanding of the digital platform was very low among clients. Thus, building awareness and creating a business flow was never easy for the founders. Slowly yet surely, there was a turn around in the thinking as the company started digital marketing labs to show case its knowledge and the strength of digital platforms. There has been no looking back since and the company has rendered exemplary services to over 100 clients across the globe. Unipro also has expertise in handling campaigns in more than 30 countries including the creation of campaigns for some of the biggest brands in India and abroad. Additionally, the experts of the company have also added three technology enabled platforms which are successfully benefitting its clients.

So far, it has been a successful one stop shop solution provider for all the digital marketing needs of advertisers in the education category, enabling them to reach the right target audience across multiple channels search, display and social network. The company has ensured speedy growth and success in a very short time and further aims to increase customer acquisitions in international markets and deepening our reach in the Indian market.