One MG: Mastering the Art and Science behind Branding and Communication

CIO Vendor Buildingan effective brand strategy, brand equity, brand personality as well as brand loyalty has become imperative for enterprises in today’s times. Though the adoption of digital marketing is on the rise, enterprises are still uncertain about how to connect brand and technology together to utilize maximum benefits. Understanding the significance of a reliable digital solution provider that can bridge the gap between brand communication and technology,Nishant Rastogi founded One MG. “My aim, since second year in college, was to build a company that understands branding & communication and is also adept in using technology to deliver branding & business solutions,” explains Nishant. Since its inception in 2008 the company has been delivering holistic branding solutions for clients across verticals.With over seven years of expertise in this domain, One MG enables enterprises to reach their right target audience at the right time with the most appropriate communication techniques. Staying true to its founding objectives, this Chennai headquartered companyaddresses the pain points of enterprises through effective communication enabled by technology.

As an integrated marketing communication agency, One MG provides comprehensive services such as brand design, digital and mobile marketing, advertising( print, television, outdoor),content production, experiential marketing (interactive surfaces, virtual reality, augmented reality , holographic projections) and, design and development(website, mobile apps, Ecommerce ,CRM).While most of the digital marketing agencies are only focussed on building brand identity, One MG perceives branding and communication as science and art.

By designing customized digital marketing strategy, One MG ensures a reliable digital solution that can directly connect to the target audience

This has enabled the company to build an integrated approach through thoughtful strategy, precision and creative expression. “We also create unique experiences across digital and physical brand properties which help brands capture mind space among their audiences” adds Nishant.

With a highly qualified professional team of strategists, artists, technologists and content specialists working on all areas related to branding, One MG has served various valuable clients, including Infosys, Hinduja Group, Vodafone, Hatsun Agro, TAPMI (Manipal Group), Apollo Sindoori, Color Plus, HATSUN Daily,Oyalo,The Hindu, CavinKare and Narayana Nethralaya among others. With offices in India, US and UAE, the company has catered its services to over 125 brands in 30 industries across continents.

By designing customized digital marketing strategy, One MG ensures a reliable digital solution that can directly connect to the target audience. While the integrated marketing communication services appearas the company’s core competence, what really differentiates One MG from its competitors is the calibre to create a distinctive identity for brands. Apart from the solutions and services that are offered by One MG, the company manages more than 75 campaigns a year. The continuous process of research and development has been helping One MG to evolve as a one of the renowned organizations in marketing sector. Realizing their calibre to cater innovative digital solutions, One MG has been nominated as one of the fastest growing media companies in India by Deloitte. In the coming years, the company intends to expand its presence across geographies.