Cover Story
Adishree Mishra: Navigating The Legal Cosmos With Brilliance & Compassion
India's legal consulting market experiences a steady rise, driven by globalization, corporate activity, and complex regulations. Startups and unicorns seek specialized legal expertise, leading to a surge in demand for tailored advisory and compliance services. The industry embraces legal tech, employing AI and research platforms. However, challenges persist, with limited accessibility and affordability of legal services. Specialized expertise gaps in emerging fields like technology law must be addressed. Integrating legal considerations with overall business strategy becomes crucial. Bridging interdisciplinary collaboration with finance, tax, and technology...
Contents
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4
Women Legal Consultants, Breaking Glass Ceilings to Bridging Gender Gaps
Deepshikha Singh, Managing Editor
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8
A Note for a Modern Marketer: Content Ignites Engaging Conversations with Millennials
Neha Kulwal, CEO, Admitad India
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14
Current Trends of Digital Marketing
Husain Habib, Co-Founder & CMO, Hats-Off Digital
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20
Synthetic Identity Fraud A Sophisticated Crime Of The New Millennium
Ajay Kaushik, Founder & CEO, Panacea Infosec
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26
Steps Small Businesses Can Take In Order For Increasing Customer Engagement Through Cloud Communication
Ranga Jagannath, Director, Agora
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28
How Brands Synchronize Content Marketing with Traditional Advertising!
Vinay Singhal, Co-Founder & CEO, WittyFeed
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30
Sustainable Development - The Way for Future
Shabbhir Kanchwala, Senior VP, K Raheja Corp