Cover Story
GYM Consultant India: Empowering GYM Owner with Real - Time Business Strategies & Executions
With 15+ years of experience in the fields of international sales and marketing, as well as business development for the US and European markets, Ebenezer Kumar was well on his way to ascending the very top of the professional ladder. Along the way, however, he began to notice how unhealthy and unfit his lifestyle was. This prompted him to find out more about the fitness in general and the fitness industry. Eventually, he approached Snapfitness, a privately operated health and fitness club, with a view of becoming a member there. His deep interest in Snapfitness’ campaigns however didn’t go unnoticed by the powers in Snapfitness, and he was offered the General...
Contents
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4
Bangalore a Window of Opportunities for Consultants
Deepshikha Singh, Managing Editor
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8
Busyness to Business: Chasing to an Endless Mirage
Yatin Samant, Chief Executive Officer, Handiman Services
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10
GYM Consultant India: Empowering GYM Owner with Real - Time Business Strategies & Executions
Ebenezer Kumar, Founder
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16
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18
Take-up Specialised Skills to Stay Employable in Uncertain Times
Sampada Gokhale, Global Sales Director, Mayflower Language Services
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20
Branding, Consumer Experience [CX] & How to Stay Relevant
Roben Dass, Chairman & Managing Director, KOOCHIE GLOBAL
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25
Understanding the Business First
Aaron Gette, Founder, Gette Company
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28
How Tech is Changing Just About Everything in Marketing
David Roman, CMO, Lenovo
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30
Can Technology be the Liberating Force in a Woman's life?
Neha Sanjay, VP - Marketing, RideSafe
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34
The Significance of Developing Consumer Experience for Achieving Higher Business Efficiency
Rohit Dhingra, Co-Founder, TAGG
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37
Social Media Marketing Trends To Watch Out in Future: For Enterprises and Businesses
Shashank Vaishnav, Co-Founder & CTO, WittyFeed
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52
An Open Analysis on Business Consulting
Paramjit Anand Executive Director, Acreaty Management Consultant