In response to the growing demand for branded goods at competitive costs, value e-commerce site Snapdeal said that it is growing its value lifestyle portfolio. The company said that it has brought on board a wide range of lifestyle brands that provide high-quality products aimed at budget-conscious customers.

Brands like Jockey, Rosaline by Zivame, Varanga, House of Ramraj Cotton, John Players, Clovia, Red Tape, Janasya, Aurelia, Nauti Natti, and the recently launched Ketch are among those included in Snapdeal's new fashion portfolio, the company stated. According to the article, these businesses provide a selection of clothing that ranges in price from Rs 249 to Rs 999, guaranteeing affordability without sacrificing quality or design.

According to Snapdeal, it now provides footwear alternatives with beginning costs of Rs 599 from brands like Carlton London, SPARX, Campus, and Action. Furthermore, Snapdeal offers an extensive selection of accessories from labels like Baggit, Daniel Klein, and others, which provide the ideal finishing touch to any ensemble.

The CEO of Snapdeal, Himanshu Chakrawarti, discussed the development and stated that the company's goal is to become the go-to source for people who lead value-centric lives. Snapdeal is taking a progressive approach to being a comprehensive fashion destination for customers who value high-quality living at reasonable costs as it enters an era of significant development. It intends to continuously expand its brand range and offer a fashionable, morally-driven lifestyle.