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Most important considerations for Mothers-turned-Entrepreneurs when running a business

By Tanuja A Akkannavar

A Mom-turned-Entrepreneur is a woman who is both a mother and an entrepreneur, as the term implies. These driven women don't have to choose between family and job. They aspire to be excellent parents and entrepreneurs and a growing number of mothers are launching their own enterprises. Raising a child is difficult, but it is also rewarding, one may feel as if you can achieve anything as a result of the encounter. It also makes you want to offer a wonderful life for your children and do everything you can to make the world a better place for them.

In addition, many 9-to-5 professions aren't as welcoming to mothers as they should be. Many organizations still have a wage difference between men and women, and flexible work hours are difficult to come by. These facts, combined with the fact that starting a business has never been easier, make being a Mompreneur an intriguing enterprise.

Here are a few pointers to keep in mind as you navigate the world of being a business owner while handling the responsibilities of home and family:-

1. Know Your Market –
In order to start a successful business, you must first analyze your market and ensure that your product or service is something that your target market is prepared to pay for. But be careful not to get too engrossed in your research for too long. Some people become trapped in this stage, waiting for the ideal time to launch their firm, believing that they must know everything and be prepared for any challenges before doing so. To help you go through the most crucial factors, try drafting a Lean Plan, or an abbreviated business plan. You may complete it in under an hour, and you can always devote more effort to certain aspects of the business plan if necessary or desired.

2. Have a Perfect Plan –
Make the most of every chance to save time and make things easier by being efficient and planning ahead. Use clever shortcuts  and make a to-do list and have things ready for the next day at the conclusion of each day. Keep track of all your personal and professional responsibilities with a single calendar.

3. Learn to Work Around your Day's Hectic Time –
You presumably have a daily routine as a busy mom. It's sometimes all about being a mom, and some other times it's about fitting in a couple of project tasks. Learning to squeeze work into the alcoves of your day can help you get things done while still being present as a mom when you need to be. Just make sure you maintain some sort of schedule for yourself. Otherwise, you might find that you're stretching yourself too thin attempting to please everyone and are soon approaching burnout.

4. Don't Put Too Much Pressure on Yourself –
You may feel as if you aren't giving enough attention to certain aspects of your life at times, don't feel bad about it. You're driven by the appropriate motivations and want to accomplish what's best for you and your family.

5. Prioritize the Most Important Issues –
Moms don't ignore the most pressing issues confronting their families, but this sense of urgency isn't shared by everyone in the corporate world. Prioritize the most important concerns before moving on to the minor details. While balancing your books or replying to client questions may not be as enjoyable as designing business cards or posting on social media, these duties are more critical to the survival of your company.

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