It was suggested that Google may be considering charging for premium material produced by artificial intelligence (AI). The corporation is reportedly rethinking its economic strategy, which may lead to the paywalling of some of its key products. Should this occur, it would be Google's first time charging for any of its content.

According to what rumor, Google intends to charge customers for premium content?

According to the Financial Times, Google is considering whether to include some AI-powered search functions in its premium membership packages. Access to Google's new AI helper, Gemini, which is the company's take on the popular chatbot ChatGPT, is already available through the service.

Despite this, the article also stated that executives had not yet decided whether or when to proceed with the move. The study also stated that engineers were creating the expertise required to provide the service. According to FT, Google's search engine would continue to be free following the modifications, but members would still see advertisements on it.

Google disputes the information.

Google stated it was "not working on or considering an ad-free search experience" in a statement to the BBC. We'll keep developing additional premium features and services to improve our subscription options throughout Google, just as we have done several times in the past. At this time, we have nothing new to share."

Google's Gemini problems

This comes after Google had difficulties earlier this year when Gemini—which can respond to text queries with both text-based answers and pictures—sparked controversy after producing incorrect images. Google stated it was "missing the mark" and quickly "paused" the feature after apologizing.