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Apple to Rival ChatGPT and Google Gemini by Introducing a more Potent AI-powered Siri

By Consultants Review Team Monday, 25 November 2024

Apple is contemplating a significant upgrade to Siri, hoping to improve its intelligence and conversational abilities. However, these adjustments will not become available until 2026. According to Bloomberg, the upgrade, codenamed "LLM Siri," will leverage Apple's powerful AI models to compete with technologies like as OpenAI's ChatGPT and Google's Gemini. This is a significant move for Siri, which has long been criticized for falling behind rival voice assistants and generative AI systems.

Since unveiling its AI platform in June, Apple has made incremental changes to Siri. These include a colorful interface, the ability to enter commands rather than speak, a greater understanding of Apple products, improved handling of voice pauses, and increased control over third-party programs via a feature called App Intents.

Siri can also improve its responses by incorporating more on-screen context. While these changes improve the assistant's usability, they do not solve its antiquated AI foundation when compared to newer versions.

To close this gap, Apple plans to integrate OpenAI's ChatGPT into Siri in December. This move underlines the assistant's existing limits but is viewed as a temporary solution while Apple builds its own generative AI technologies.

Apple is now testing its next-generation Siri, which will employ in-house large language models. This new approach is designed to make Siri more responsive, conversational, and capable of resolving complex requests. However, the updated version is not expected until spring 2026. It could be announced sooner, perhaps at the 2025 Worldwide Developers Conference, but a full release will take longer.

Instead of cramming new features into annual upgrades, Apple is introducing them gradually. Some updates are due this spring with the release of iOS 18.4, but many features originally scheduled for iOS 19 have been pushed back to 2026, corresponding with the launch of the updated Siri.

The delay underscores Apple's conservative approach to implementing substantial improvements, but it also means consumers will have to wait longer for a more intelligent Siri. While future updates promise to bring Apple's voice assistant closer to its competition, the full revolution will not occur for another two years. In the interim, incremental enhancements and ChatGPT integration will only provide temporary functionality.

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