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Economic and Workplace Uncertainty can Impact the Confidence of Employees

Economic and Workplace Uncertainty can Impact the Confidence of Employees

Employee confidence in U.K. business conditions has fallen to its lowest level on record on the back of Brexit and rising fears around the coronavirus, according to Gartner, Inc. Gartner’s latest Global Talent Monitor report found U.K....

Lack of Agility and Flexibility can Negatively Impact Your Marketing Execution

Lack of Agility and Flexibility can Negatively Impact Your Marketing Execution

The coronavirus is forcing rapid change on consumers and brands, however, nearly 30% of marketing leaders believe that a lack of agility and flexibility negatively impacts their marketing execution, according to Gartner, Inc. To remedy this, a...

Marketing Automation Among Top Four Investment Priorities for Digital Solutions

Marketing Automation Among Top Four Investment Priorities for Digital Solutions

Frost & Sullivan's Post-pandemic Growth Opportunity Analysis of the Marketing Automation Solutions Market forecasts how the marketing automation solutions (MAS) market is expected to perform from 2020 to 2025 under two...

How to Successfully Align Marketing and Sales to Increase Demand Generation

How to Successfully Align Marketing and Sales to Increase Demand Generation

B2B buyers increasingly leverage both marketing and sales-led channels throughout the buying process, but often fail to realize their true value due to differing priorities between marketing and sales departments, according to Gartner, Inc....

Top Tips to Enhance Your Customers' Loyalty towards Your Business

Top Tips to Enhance Your Customers' Loyalty towards Your Business

According to Marketing Metrics, if a customer has previously made a purchase from your company, there is at least a 60 percent chance that the customer will make at least one more purchase.  Meanwhile, if a new visitor clicks on your site,...

8 Tips On How To Succeed In Dropshipping In 2020

8 Tips On How To Succeed In Dropshipping In 2020

Here are a few tips and helpful tidbits to consider before launching on your entrepreneurial journey: 1. Financing Considerations While dropshipping is a very attractive business model due in part to its low start up costs and associated...

Why Indian Retailers Need to Think Digital

Why Indian Retailers Need to Think Digital

India Retail Industry is one of the largest among all the industries within the country. Due to the entry of several new players, the Indian retail industry has emerged as one of the most dynamic and fast-paced industries which accounts for over...

Top Traits that CFOs Need to Drive Better Performance

Top Traits that CFOs Need to Drive Better Performance

Firms with CFOs who followed efficient growth principles have emerged from the previous recession well-ahead of other companies. As per Gartner, Inc., it has identified nine traits CFOs should implement for better performance during the...

Top Steps to Align Marketing and Sales for Successful Demand Generation Programs

Top Steps to Align Marketing and Sales for Successful Demand Generation Programs

B2B buyers increasingly leverage both marketing and sales-led channels throughout the buying process, but often fail to realize their true value due to differing priorities between marketing and sales departments, according to Gartner, Inc....

Top Impact Areas That Sales Operations Leaders Should Focus On To Mitigate Post Pandemic Risks

Top Impact Areas That Sales Operations Leaders Should Focus On To Mitigate Post Pandemic Risks

A Gartner, Inc. poll of 38 sales leaders on 14 April 2020 showed that 38% of organizations have already cut sales operations budgets and another 14% plan to cut their budgets in the next three months due to the coronavirus. As a result,...

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